TIME METHOD Essay Example | Topics and Well Written Essays - 500 words

TIME METHOD - Essay Example The example will contain 25 females and 25 guys from definite year of college course. Accommodation and purposive testing will be never really out to the ideal example. The picked members will be the person who will take an interest and react to the survey. Every intrigued member will be reached already for arrangements for an up close and personal meeting. A short portrayal of the examination will be given and the members will be guaranteed of classification of their reactions. At the hour of the meeting, the reactions will be noted just as copied with participants’ consent. Singular meetings will be directed and each meeting will keep going for around 30 minutes. The reactions will be deciphered after the meeting is finished. All composed and recorded information will be marked with important data, for example, date, name of member for simplicity of referencing. Arrangements will be set up to enter information as a stage preceding the substance examination of the information. The data will be coded and ordered to show up at topics and examples in the reactions. After expansive subjects and classes develop, the outcomes and discoveries will be deciphered remembering the examination questions. The outcomes can be introduced in different structures, for example, tables or charts. Ends and suggestions will be given at the

Varieties of languages and cross-cultural communication Essay

Assortments of dialects and multifaceted correspondence - Essay Example My communicated in English varies from my composed English, and they can obtain different structures. The register I use to talk in the study hall, during an introduction or with the instructors isn't a similar which I use to talk with my loved ones during an unconstrained discussion. Additionally, my composed English in a talk or casual email has numerous oral qualities (utilization of slang, constrictions, informal words, reiterations), yet my composed proper English has the jargon that I for the most part don't talk, and I deal with the style and sentence structure. I live in a nation with numerous settlers, whose local language isn't English. A large number of them have learned English after they came, or in their nations of source, where the instructed language contrasts from the day by day communicated in language. At the point when these individuals go to work or study, they can experience cross-correspondence issues with local speakers. For instance, when we participate in collaboration with outside understudies, these issues regularly show up. Now and again, because of the accents and articulation from their local dialects, there could be issues of misconception. At the point when they compose, they could utilize words that they find in their bilingual word references, however these words have not the proposed significance in English, or they sound bizarre in light of the fact that they are not utilized in those unique situations. In this way, I attempt to talk stronger and more slow with remote speakers, and I stay away from slang and inf ormal words they probably won't comprehend on the off chance that they have not lived in the United States for quite a while.

Recruitment Process of an Organization-Free Sample for Students

Question: Talk about the Recruitment Process of an Organization. Answer: Presentation The reason for this report is to manage the five models that the spotter must remember while selecting alongside clarifying that whether the way toward enrolling gets changed while considering the initiative and no authority positions while enlisting people. Aside from that the report centers around the way that in the case of enlisting up-and-comers inside or remotely would be appropriate for the association. In this specific circumstance, the picked association is D-light, arranged in United Kingdom, the USP of the association is that they serve solid nourishment to their clients and along these lines they have increased a colossal notoriety inside the initial five years after the foundation (Nonaka et al., 2016). As of late the administration of the association has chosen to grow their business to neighboring nation Scotland, and that is the reason they are wanting to enlist a group to send there to build up a set up gradually. Five measures to consider before enrolling Before selecting for such a significant activity, the human asset spotter must consider five most significant measures and those are given in this area of this report. The spotter must think about that The applicants must be knowledgeable about this area for in any event 5 years. The applicants must have the degree from a Hotel the board foundation or from any business the executives school. The enrollment specialist must pass judgment on the critical thinking abilities of the applicants, as they should take numerous significant choices while setting up another business. The selection representative needs to consider the way that the up-and-comers need to score at any rate 70 on the trial of intellectual capacity. Finally, the selection representative needs to consider that the applicants must have the capacity of performing various tasks so as to accomplish greater efficiency, with the goal that that individual can perform well when there will be a ton of weight of work. The distinction of selecting process while enrolling a chief and a subordinate staff There must be a distinction during the time spent selecting a pioneer and an easygoing worker, in light of the fact that the supervisor will be the person who will assess the subordinate staffs and guarantee that the efficiency and the gainfulness is expanding in a steady way (Gunning, 2015). There ought to be a great deal of distinction all the while, as while enrolling the chief, the scout needs to consider the competitors assessing capacity alongside the people capacity to spur the workers (Lester, 2016). The pioneer must have an inspiring capacity to expand the lesson of the workforce so as to guarantee that the efficiency doesn't get hampered. As per (Bufquin et al., (2017), the pioneers must be respectful and kind towards the workforce and the person must be the capacity to impart well. It is seen that the pioneers who have great intrapersonal aptitudes would without a doubt exceed expectations as an innovator in the work environment. Imparting is the most significant thing whi le at the same time maintaining a business as a group. While enrolling the general staffs, the spotter would not need to think about the authority quality, intrapersonal abilities or dynamic aptitudes, where as the person in question needs to weight on the work pace of the representatives (Silzer Dowell, 2010). Then again, aside from these aptitudes, while selecting a pioneer for an association, the spotter needs to remember that the competitor who will end up being a pioneer, must have a clean past record, as the efficiency and the benefit of the association is emphatically subject to the capacity of the pioneer, and if in past he has accomplished any work that conceivably hurt his past work environment, at that point the individual must not be enlisted (Bernsteinm Sheen, 2016). There will be explicit enrollment for the particular posts in the association, as the more job a specific post will play in that association, the more the administration will probably select an individual w ho has authority characteristics. This the procedure of enrollment must be blended, on the grounds that to maintain the business abroad, the administration would require the two kinds of workers. A pioneer must be enlisted inside for this reason The pioneers can be enrolled inside or remotely relying upon the validity or the proficiency of that individual, however for especially in this specific situation, a pioneer must be enlisted inside from the workforce, on the grounds that a person who have been working in this association for a serious long time, must know about the realities that how they work together and what are the strategies of getting effective inside a brief timeframe range (Risa, 2016). Then again, if a pioneer is enlisted remotely, he would need to contribute a great deal of time to become acquainted with the methods for accomplishing work and how the business races to achieve the ideal gainfulness (Kumar, 2013). In short it very well may be said that selecting a pioneer is substantially more unpredictable than enlisting a general worker (Auchincloss et al., 2013). In this way it tends to be said that picking a pioneer from the save of the workforce would be a lot more secure while growing the business in th e outside market. In the event that the pioneer is looked over the dynamic workforce, that individual will have more information on the tasks of the association and in this manner their work rate will be far superior to the individual who will get chose from outer sources. End Accordingly to close, it tends to be said that enlisting is a mind boggling matter and because of good enrollment, the organization can arrive at the stature of accomplishment and because of terrible enrollment the efficiency and the gainfulness of an association can conceivably be hurt. Along these lines the HR enrollment specialist must know about the way that the companys achievement is profoundly subject to the choices he makes and that makes the procedure increasingly confused. Now and again, it is seen that acceptable enrollment procedure can lead an association to brilliance and on occasion, it can cut down the notoriety of the association to the ground. In this manner, to put it plainly, the HR spotter assumes an essential job in the association and it is up to him whether the association would taste the stature of accomplishment or would be destroyed inside a couple of days. References Auchincloss, A. H., Young, C., Davis, A. L., Wasson, S., Chilton, M., Karamanian, V. (2013). Boundaries and facilitators of buyer utilization of nourishment marks at semi-formal café chains.Public wellbeing nutrition,16(12), 2138-2145. Bernstein, S., Sheen, A. (2016). The operational outcomes of private value buyouts: Evidence from the café industry.The Review of Financial studies,29(9), 2387-2418. Bufquin, D., DiPietro, R., Orlowski, M., Partlow, C. (2017). The impact of café colleagues saw warmth and capability on representatives turnover goals: The interceding job of employment attitudes.International Journal of Hospitality Management,60, 13-22. Gunning, S. K. (2015). Encouraging Inter-Departmental Institutional Memory in the Nonprofit Sector: Borrowing Microtransaction Knowledge Strategies from a Successful US Restaurant Chain.Journal of Organizational Knowledge Communication,2(1), 41-65. Kumar, S. (2013). The effect of worker benefits as maintenance methodology in an idea feasting café network in India.unpublished Masters in Arts in Human Resource Management. Lester, T. W. (2016). Inside Monopsony: Employer Responses to Higher Labor Standards in the Full Service Restaurant Industry.UNC Urban and Regional Studies Center, 2016-01. Nonaka, T., Kaihara, T., Fujii, N., Yu, F., Shimmura, T., Hisano, Y., Asakawa, T. (2016). Worker Satisfaction Analysis in Food Service IndustryResultant of Questionnaire to the Restaurant Staff. InServiceology for Designing the Future(pp. 23-36). Springer Japan. Risa, S. (2016). Effect of E Recruitment on Human Resource Supply Chain Management An Empirical Investigation of Service Industry in Indian Context. Silzer, R., Dowell, B. E. (Eds.). (2010). Procedure driven ability the executives: An authority basic. San Francisco, CA: Jossey-Bass.

Essay Topics Related to Atmosphere Secrets

Essay Topics Related to Atmosphere Secrets Want to Know More About Essay Topics Related to Atmosphere? Writing is a particular gift that you are able to develop, but should you really feel like it isn't your thing, our crew of professional writers can help to finish an essay from scratch or do paper editing you've already done. Finding the correct question is easily the most important step in the writing procedure, and a bad decision can be disastrous. You may investigate to confirm your talk operates by utilizing the best aiding resource, ideal launch, and concluding. The students that are engaged in too many works and wish to employ an ideal writer, then students assignment help is the very best alternative for them. You could start with checking out building some alterations surrounding the decent examples as opposed to the very important strategies. Each of of further info, examples and arguments are wholly specified within the human body, together with step-by-step outl ine. A vital bit of determining the ideal approach to compose records is constantly to understand the value of structure. Among the examples is glaciology. Top Essay Topics Related to Atmosphere Choices The topics covered within this list aren't exhaustive which means there's a wide array of more exclusive areas that have to be researched. Wherever you're located, you have access company advice and certainly will remain in connection workers so that you can acquire immediate company announcements and also make advised choices concerning precisely what action to take in the event of a rapid issue. You could struggle to get to the research that aids your argument, and you might also be second-guessing your own understanding. There's a fantastic community online that helps out with any LaTeX woes you might run into. Life After Essay Topics Related to Atmosphere Though some say completely free public transportation would assist the environment and cut back traffic, others thin k totally free public transportation is too pricey, and the government can't afford to cover it. Owning royalessays co uk a provider isn't exactly hopeless without the help of the vital tools. The company is established in Cyprus. Amazing interaction systems are an essential caliber of any booming small company. Besides lot's of explore When i determined which examining in connection with an individual for that the bulk of widely used in addition to referred to mountain peak for this universe incorporates captivated individuals. Thus, it can be sufficient for living and people are able to use power station for having electricity. A few young individuals dr whereas babbling utilizing mates or maybe texting with ones own mobile mobile handsets, receiving their attention gone because of your rd.. Early higher education commence periods undertake never basically have an effect on subconscious opportunity along with atmosphere. Essay Topics Related to Atmosphere It is of the utmo st importance to spend time in researching and selecting the topic that is appropriate for your abilities and knowledge best. Thus, don't be afraid to consult them if you stuck when deciding on a topic. Choosing wisely will mean that you will pick a topic you like and know well which will make the writing process much easier. Attempt to create your task easier by deciding upon a subject of interest. Don't neglect to bring a strong hook at the beginning (introduction paragraph) and wind up with an impressive conclusion to earn the reader want to go over the interesting persuasive essay topics of your pick. There are several Christmas essay topics that the students might be a little confused and puzzled which one to pick. Sometimes the procedure for choosing evaluative essay topics becomes a true challenge. What's more, you're more likely to impress your teacher having a more unique and intriguing topic. The Battle Over Essay Topics Related to Atmosphere and How to Win It There are various techniques plants, animals, and other life on the planet can impact climate. The contamination of the living environment contributes to the deaths of the whole all-natural ecosystems. Places with water and the chemistry required for life potentially offer ideal conditions for organic issue. In the event the planet's temperatures continue to rise later on, living things on earth would bec ome extinct as a result of high temperatures. Water pollution is just one of the pivotal problems nowadays. Nitrogen cannot be used straight from the air. The Number One Question You Must Ask for Essay Topics Related to Atmosphere To have the ability to invent this kind of amazing machine would indicate that the Time Traveller was clearly well educated. It is crucial to be sure it stays clean as a way to live healthier and peaceful life. Verifying your the correct time Go through your conversation another time then time on your own. Just take the time now to read more on the topic of persuasive writing. There are a lot of emotions associated with Christmas that it isn't problematic for the students to share them. There are lots of Christmas traditions. Some feel parents ought to be allowed to provide permission for their minor children to have tattoos, since they are making the decision for their own children. Tell about your favourite Christmas story.

How to Start a Book Discussion Club

A book club is a great way to meet new friends and read good books. This step-by-step  guide will help you start a book club that can last for years. How to Start a Book Discussion Group Get together a core group - It is much easier to start a book club with two or three people who already have some connection. Ask around the office, playgroups, your church, or civic organizations. Sometimes you might find enough people to start a book club right away. Often youll at least recruit some help in completing the rest of the steps.  Set a regular meeting time - An ideal size for a book club is eight to 11 people. As you can imagine, it is often difficult to coordinate that many peoples  schedules. Go ahead and set a regular meeting time and date for your book club with your core group. For instance, meet the second Tuesday of the month at 6:30 p.m. By setting the time before advertising the book club, you avoid playing favorites when working around schedules and you are upfront about what commitment is required.Advertise your book club - The best advertising is often word of mouth. If your core group doesnt know of other people to ask, then advertise in your circles of interest (school, work, church) with fliers or announcements.  Establish ground rules - Get together with your potential book club members and set the groups ground rules. You might want everyones input. However, if you have set ideas of what you want, then set the rules with your core group and announce them at this first meeting. The ground rules should include how books are chosen, who hosts, who leads discussions and what kind of commitment is expected.Meet - Set a schedule for the first few months and start meeting. If the book club is small at first, dont worry about it. Invite people as you go. Some people will be more likely to join an already established book club because they feel less pressure than they would as a founding member.Keep meeting and inviting people - Even if your book club is an ideal size, from time to time youll have the chance to invite new people as other members move away or drop out. Hopefully, youll always have a core group, and together you can reload. Example Ground Rules for Book Clubs Hosting Duties: You may decide to rotate hosting duties. The host may select the book, lead the discussion, and provide the meal or select the restaurant or coffee shop where you meet and perhaps provide appetizers and drinks.Food and Drink: Food is not required, but it helps the discussion roll and makes the book club meetings more fun. Some book clubs meet at a different restaurant each month. Sometimes meetings are held in peoples homes. (Check out this sample book club schedule  for some suggestions). How to Choose Books Some groups vote on what books they are going to read at the beginning of the year. Others let the host for the month choose. You can also use the bestsellers lists or a national book club such as Oprahs Book Club  as a guide. No matter how your book club chooses books, you also need to decide if there will be any restrictions on the choices (ie, just fiction, paperbacks, etc.).   You may want to base choices on whether they are available at the library or have a long waiting list, and whether they are available in electronic format or audiobook format. Leading the Discussion Be prepared with discussion questions. You can search for these online for most bestsellers. Even if youre shy about leading, a few creative pointers can get the ball rolling.

Essay Drug Trafficking, Consequences, and Accountability

The illegal drug trafficking found throughout Latin America is not an issue that can be solved by either a government or an individual alone. Unfortunately, it is also an issue that requires more than one solution in order to solve the problem. Each Latin American state is unique, as are the various citizens who inhabit them. As drug trafficking is a transnational force, Latin American governments often find themselves not only at odds with one another, but with larger political and economic powers such as the United States (U.S.). In addition, how many of these states have decided to address the illegal drug trafficking business, often through the use of armed force, have put them at odds with their respective citizens. Despite the†¦show more content†¦Citizens may begin to question who controls the monopoly of force, who is extracting revenues (taxes), and have resources been diverted from public goods in an effort to improve security. Ultimately, when a Latin American nat ion proves unsuccessful in eliminating the illegal drug trafficking industry, it calls into question who and what bears political and social responsibility for this industry. Accountability for the illegal drug trafficking industry neither falls solely upon the back of a Latin American government nor upon its citizens. Like the multiple levels of the institution found in nations, accountability can be divided into three tiers: vertical, horizontal, and social. With concerns to drug trafficking, vertical and social accountability best reflect who and what bears political and social responsibility for the violence associated with the illegal drug trafficking business. Both the state and portions of the populace interact with this industry on a daily basis. In the favelas (illegal shanty towns) of Rio de Janeiro, Brazil, drug trafficking has not only established itself as the leading economic industry in that geographic region but has dramatically affected the social character of the favelas’ inhabitants through the adoption of a strong drug culture. The democratic regime found in Brazil has proven unable to stamp out both the illegalShow MoreRelatedThe Human Trafficking Aspect Of The Military Industrial Complex890 Words   |  4 Pagesaudits! To sum up, it’s difficult to find more incontrovertible evidence to show the galling lack of accountability for the military industrial complex, but the human trafficking aspect may just do so. During that same House Committee hearing, Rep. McKinney also confronted Rumsfeld questioning why Dyncorp has continued to receive contracts even though the company had been involved with human trafficking. In short, DynCorp is an exceedingly politically-connected corporation with executives and boardRead MoreHuman Trafficking Essay examples2222 Words   |  9 PagesHuman trafficking is a serious global issue that needs the awareness and attention of the world. The United Nations Office for Drugs and Crimes identifies human trafficking as â€Å"an act of recruiting, transporting, transferring, harboring, or receiving a person through a use of force, coercion, or other means, for the purpose of exploiting them† (UNODC). 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Evidently, most of the identified trafficked victims, for last few months, are Rohingya Muslims–who are persecuted from their own country, Myanmar–and rests of them are BangladeshiRead MoreThe Drug War Of The United States1626 Words   |  7 PagesThe drug war in the U.S. has been waged on civil fronts for over four decades and has not only proven to be not only futile but at times even more damaging to society than the drugs themselves. The once virtuous intent of this ‘war’ has been corrupted by police unions and dirty politicians who have turned it into a carefully crafted system of capitalistic enterprise, designed push their political agenda by perpetuating the myth that drugs are the primary threat to our nation. Zero tolerance lawsRead MoreUnited States Southern Command ( Southcom ) Essay930 Words   |  4 Pagesdecades of civil war and military dictatorships. 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Downfall Of An Archaic Society Essay Research free essay sample

Downfall Of An Archaic Society Essay, Research Paper Downfall of an Archaic Society Life is fickle and most people will be a victim of circumstance and the times. Some people choose non to allow circumstance govern them and, as they say, clip delaies for no adult male. William Faulkner # 8217 ; s # 8220 ; A Rose For Emily # 8221 ; is about a? fallen memorial? , Miss Emily Grierson, who chooses to decease with her out-of-date beliefs ( 87 ) . Miss Emily lives during the Post-Civil War in a town, which is altering into the New South. Miss Emily did non hold the single assurance, or possibly self-esteem and self-worth, to believe that she could stand-alone and win at life particularly in the face of altering times. Corruptness is apparent throughout the full narrative, but hardly clings as new city managers and aldermen snip at the loose strings. With her male parent # 8217 ; s decease it becomes apparent that Miss Emily # 8217 ; s desire for the yesteryear is the cardinal factor in her life. No thirster does she venture out but instead isolates herself from the town, which has become an # 8220 ; eyesore among eyesores # 8221 ; as it excessively attempts to keep its old image ( 88 ) . Standing as the exclusive representative of southern heritage, Miss Emily segregates herself, preserves her values and has a desire to be rescued by a lover to continue her traditional beliefs in a changing society. After the decease of her male parent, Miss Emily segregates herself from the germinating universe around her. In her young person Miss Emily was vivacious, being the girl of a rich blue blood she carried herself superior because she knew she was of a high societal category. Emily carries her ego with self-respect and people give her that regard, based from fright of what Emily could make to them. Emily denies the fact that her male parent dies, and resists the efforts of the town? s people to continue with the funeral. When Miss Emily holds on to the cadaver of her male parent, she is in kernel keeping on to the corruptness of the Old South, and decease. Miss Emily lives for many old ages as a hermit, person who has withdrawn from a community to populate in privacy. # 8220 ; No visitant had passed since she ceased giving china-painting lessons eight or ten old ages earlier # 8221 ; ( 93 ) . Faulkner characterizes Miss Emily # 8217 ; s try to take herself from society through her a ctions. The decease of her male parent and the tattered relationship with her sweetie contributed to her privacy. Miss Emily, like the crumpling town, is a victim of the traditional values she tries to continue. At the clip of her male parent # 8217 ; s decease, the city manager, Colonel Sartoris, remitted her revenue enhancements. When the following coevals of alder adult male comes, they attempt to direct Miss Emily a revenue enhancement notice. She sends the new city manager a note on a paper of â€Å"archaic form, in a thin flowing penmanship in bleached ink† ( 89 ) . The paper is an first-class description of Miss Emily, archaic, and attenuation. When the aldermen come to her house to roll up her revenue enhancements she is seen as bloated, â€Å"like a organic structure long submerged in motionless water†¦Ã¢â‚¬  ( 92 ) . Not merely is this symbolic of decease, but the? unseeable ticker? , which is hidden in her apparels, portrays her as being lost in clip ( 91 ) . The Negro adult male who waits on her is the lone mark of life that the town? s people can see. And possibly he is because despite the fact that Miss Emily is still physically alive, she is mentally inactive. Everything new that comes along is yet another blow to her fading being. Miss Emily rejects everything that is new, even the free postal bringing. Miss Emily might desire privacy, but her bosom lingers for company. Homer is a Forman for a route building company ; Faulkner writes, # 8220 ; a chief named Homer Barron, a Yankee a large, dark, ready adult male, with a large voice and eyes lighter than his face # 8221 ; ( 90 ) . Emily wanted to be loved, and she was determined that Homer would be her true love to deliver her from fright, fright of being entirely. Indeed Emily took a great liking to Homer, but Homer? s feelings about the relationship were different. When she was threatened with abandonment and shame, she non merely took safety but her desire for love and company drove her to slay Homer Baron. In relation to maintaining her male parent? s organic structure, she keeps Homer Barron? s organic structure so long because she feels that she has eventually accomplished something in her life. Throughout the narrative, Miss Emily isolates herself so she does non hold to confront the altering society, which surrounds her. Gradually she is driven into the shadows as the Old South transforms into the new. The new coevals is overpowering for Miss Emily who can make nil but literally keep on to past by denying her male parents decease and maintaining his cadaver. She is besides forgotten by the new coevals when they no longer travel to her for china-painting lessons. Miss Emily doesn? Ts do the best with her chances. She has given up on the universe and so she withdrew into her ain small universe. In the terminal, it is clip, which brings down Miss Emily, and everything for which she stood for. Faulkner, William: ? A Rose For Emily? . Literature Reading, Reacting, Writing. 4th Edition Ed. Eds. Laurie G. Kirszner, and Stephen R. Mandell. New York: Harcourt College Publishers, 2001. 87-94.

Analysis of Southwest Airlines Essay Example

Analysis of Southwest Airlines Paper Analysis of Southwest Airlines Module: Business Management Vanessa Eelma Alyssa Julianna Farkas Thomas Schillinger Peter Lukacs Attila Radvanszki Adam Radvanszki 29th November, 2010 Word Count : XXXX Contents 1. Introduction3 2. Literature Review4 2. 1General Introduction of Theories Used4 2. 2SWOT Analysis4 2. 3External Factors4 2. 4Organizational Structures4 2. 5Hofstede’s Theory5 2. 6Cultural Elements5 2. 7Motivation5 3Analysis of Southwest Airlines5 3. 1Industry5 3. 2Company’s Overview6 3. 3SWOT Analysis7 . 4External Analysis8 3. 5Organizational Structure8 3. 6Hofstede’s Theory9 3. 7Organizational Culture9 3. 8Motivation10 4. Conclusion and Recommendations11 5. References11 6. Appendices13 1. Introduction The chosen company for the analysis is called Southwest Airlines. It’s operating in the tourism industry, providing air travel. The company’s main differentiating attribute from its competitors is the main reason for our choice. The business is known for its cabin crew and outstanding customer service. This is proven by numerous prizes and awards that the company has won in the last three decades. In 2008, TIME. com ranked the company as the #1 Friendliest Airlines. According to their website their aim is: â€Å"To get the passengers to their destination safely and comfortably with a laugh or two along the way†. It is their attitude that caught our attention and encouraged us to analyze it in a deeper matter. The organization allows their employees to be innovative and individual with their daily tasks and duties. This ensures a pleasant work environment for the employees who then provide a good service to the customers. One of the qualities of Southwest airlines is „to do things differently†- meaning for example the explaining of safety regulations is made more entertaining by the cabin crew’s rapping while the customers are clapping along with the beat. A clip on Youtube of the described scenario got over 300  000 views and put the Southwest Airlines in the media light. We will write a custom essay sample on Analysis of Southwest Airlines specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Analysis of Southwest Airlines specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Analysis of Southwest Airlines specifically for you FOR ONLY $16.38 $13.9/page Hire Writer This shows how outstanding organizational thinking and great human relations in treating the employees as individuals and letting them contribute with innovation can create an authentically friendly image and trough that, differentiate from the competitors on the market and achieve success. We believe that Southwest Airlines is a very successful company in its industry, and will continue being it if the organization’s management sticks to this spirit and open minded way of thinking. 2. Literature Review 2. 1 General Introduction of Theories Used To strategically analyse an organization, there are certain analytical techniques that come in handy. Firstly, we have chosen the SWOT analysis to evaluate the internal and external components. More closely, we look into the details of the external factors to see how the business is affected by them. Secondly, we decided to get insights into the company’s structure and decision making process. Thirdly, we decided to analyse the cultural effects and factors through Hofstede’s theory. We also go into more details to comprehend the company’s national culture. Last but not least, we decided to see what kind of motivation systems are used in this company. 2. 2 SWOT Analysis According to Tatum (2010), the SWOT Analysis is a strategic planning tool that includes external and internal factors and is utilized by businesses and other organizations to ensure that there is a clear objective defined for the project or venture, and that all factors related to the effort positive and negative are identified and addressed. The process of SWOT involves four areas of consideration: strengths, weaknesses, opportunities, and threats. 2. External Factors External factors of a business organisation can be divided into two parts: Macro-environment and Micro-environment. Macro-environment factors are the SLEPT factors: Social, Legal, Economic, Political and Technological. These factors affect the decisions of the managers. Micro-environment factors are much less controllable. Certain industries are also affected by Porter’s â€Å"Five Forces† model (especially the air travel industry). 2. 4 Organizational Structures This refers to the way an organization arranges its employees and jobs in order to meet their goals. If the group is very small and there is active communication, a formal structure is often not necessary. However, if we are dealing with a larger organization, it is often harder to make decisions and therefore, there must be established procedure for tasks and responsibilities’ allocation. 2. 5 Hofstede’s Theory Hofstedes research gives us insights into other cultures so that we can be more effective when interacting with people in other countries. It includes areas, such as Power Distance, Masculinity, Individualism, Uncertainty Awareness, and Long-Term Orientation. . 6 Cultural Elements According to Bauer and Erdogan (2009), culture may not be immediately observable, identifying a set of values that might be used to describe an organization’s culture helps us identify, measure, and manage culture more effectively. The organization culture profile described by Bauer and Erdogan includes 7 main dimensions – innovative, aggressive, outcome-oriented, stable , people-oriented, team-oriented, and detail oriented ( (Please see the Appendix 1 for visual information). 2. 7 Motivation Motivation consists of internal and external factors that stimulate the desire and energy in people to be interested and committed to a job. They put persistent effort into their jobs in order to reach the goals. 2 Analysis of Southwest Airlines 3. 8 Industry The recent economical and financial downturn severely impacted the airline industry in 2009 and brought only small increases in 2010. The recession negatively influenced the discretional income of travellers. More precisely, the leisure travellers’ and business travellers’ budget changes resulted with a sudden decrease in their demand. Therefore, corporate policies tightened and generally the demand for travelling decreased. On the other hand, demand for substitute products, such as video conferences and surface travel, has increased. As a result, many airlines, including Southwest Airlines, responded with capacity cuts and fare discounting. On the other hand, Southwest used the opportunity also to further expand and because of its low-fare services, it could enter new markets as well. 3. 9 Company’s Overview Southwest Airlines is described on the NASDAQ profile as â€Å"a major passenger airline that provides scheduled air transportation in the US†. The company primarily serves short-haul routes, but over the recent years they have expanded their services to medium and long-haul routes as well. Their unique feature is that it only operates with Boeing 737 as it is a domestic low cost carrier company and it was necessary to have aircrafts that are easy to maintain and repair. If a company only uses one type of aircraft, the technical issues are easy to minimize. It is important to mention that according to its annual report (2009), its low fare system and point-to-point service, despite the overall decline in the aviation industry in the 2009 recession; Southwest expanded by opening four new routes ( New York, Minneapolis, Boston and Milwaukee). Based on the most recent data available from the U. S. Department of Transportation, it was the largest air carrier in the United States (measured by the number of originating passengers boarded). Today, the company’s headquarter is in Dallas, Texas and employs 34,726 people. Based on the company’s NASDAQ profile and according to the annual report of Datamonitor, Southwest recorded revenues of $10,350 million during the financial year ending in December 2009, a decrease of 6. 1% compared to 2008. The operating profit of the company was $262 million during 2009, a decrease of 41. 6% compared to 2008. The net profit was $99 million in 2009, a decrease of 44. 4% compared to FY2008. Their New York Stock Exchange ticket is LUV, which is cleverly used also in their internal and external marketing as well, connecting it as an easy going way of saying LOVE. 3. 10 SWOT Analysis Strengths Applying Herb Kellehers unorthodox leadership style, which executes a different hierarchical framework to solve the customer problems more efficiently. Employees can ask for advice more flexibly because if necessary they can go around the direct superiors. * Unique features: â€Å"Bags fly free †promotion,â€Å" Ding desktop gadget for tickets and an â€Å"Online T ravel Guide Community† feature. * Providing point-to-point, and low cost service. Which results in the optimizing the key assets (aircraft, gates, and employees). * Specialâ€Å"In-Flight Entertainment† as product differentiation. * Saving maintenance expenses by using the same air carrier. Using SWABIZ a free online reservation tool specifically designed for business travellers. * Executing a remarkable fuel hedge strategy that saves the airline vast number of costs every year. Weaknesses * Not using the usual â€Å"Reserved Seating† and seat scaling of different classes. * Being dependent on a single manufacturer (Boeing) * Onlyon domestic market. Opportunities * Room for expansion still exists (national and international markets). * Rapid growth of Hispanic population could serve as the basis of a new marketing campaign targeting the Hispanic youth as their future target segment. Offering private flights designed for business travellers, Southwest could reach out to a very profitable segment. * Investing in technology could increase the company’s profitability by reducing costs or by offering more unique services. Threats * Satisfying the passengers’ demand of different classes without scattering the image. * Since the pilots’ average fly ing hours were above the industry’s hours and the flight attendants are cleaning the planes, employee dissatisfaction could increase and result in lower customer service. Constant updates on competitors’ online ticket reservation systems. * The economic phenomenon of fuel price fluctuation. * The security issues after 9/11. * The appearance of legal regulations that might impact the use of Boeing 737 (noise reduction policies etc. ) To correctly interpret the above data, it is important to realise that Southwest has much less weaknesses than strengths, both external and internal. In addition, if we carefully observe those weaknesses, they are actually the characteristic features of low cost carriers. Therefore, they are not considered as real weaknesses that could ultimately be solved in the future. Moreover, the unique fuel hedge strategy they have protects them from most external threats. The organizational culture they have developed protects them from most internal threats. 3. 11 External Analysis In case of the Airline industry, this is the most important force nowadays, since the market is completely oversupplied. However, Southwest has performed extremely well in recent years but the new low-cost entrants remain as potential threats. 3. 2 Organizational Structure The organizational structure of Southwest is a typical hierarchical structure – centralized and formal. According to Rivera et al. (2003), only the Executive Vice Presidents and top managers have the task of reporting directly to the CEO and they are also the ones who are responsible for making strategic decisions that are significant for the future of the organization. It seems that the CEO and top managem ent team trust the middle managers. Moreover, the top managers make themselves available to employees on the front line. Southwest has a „Loose tight design† (Buller 2006). Employees are encouraged to try new things because they have an informal job description. In addition, they are also given the freedom to innovate as long as they keep the necessary safety standards. They do what is necessary in order to satisfy the customer needs. Besides the customer awareness system the company provides â€Å"room to grow†. The top management team develops leadership and communication skills for lower level management, and 90% of supervisory positions are filled internally. Therefore, it follows both a mechanistic model and an organic model. The first model is used on the upper level (corporate office and cabin crew) and the organic model is used where safety and time is not of high priority. 3. 13 Hofstede’s Theory * Power distance: Employees have informal job descriptions and are encouraged to be innovative. We can say the less powerful members of the organisation accept that power is distributed unequally because they are satisfied how they are treated. * Uncertainty avoidance: It’s quite low because employees are not afraid of ambiguous situations. Roles are less written down than among other competitors. Employees use their image and knowledge. * Individualism: Team work is an essential requirement at Southwest. However, the evaluation of employees is based on individual performances (e. g. collecting compliment cards from passengers can result in promotions). * Masculinity: Southwest Airlines is a feminine company. Cooperation plays significant role; the atmosphere is friendly and the stress level is low. * Long-Term Oriented: They have a way of thinking and acting that it is better to move at a slow pace and do it well. The proof of that is the fact how many restrictions they had in the beginning yet made it to the level they are at today. 3. 14 Organizational Culture Southwest Airlines has a very team-oriented culture. They cross-train their employees so that when there is any need, they can help each other. Furthermore, the company emphasizes on the importance of intact work team. They have daily meetings twice a day („Morning overview meeting† and „Daily afternoon discussion†). In those meetings, they try to understand the problems and potential solutions as a team. Moreover, when the company hires people, one of the key characteristics that they look for is being a team player. If the candidate doesn’t fit those criteria, he/she is not hired. This is a great culture, as the interpersonal relationships in the company are much less tense and less competitive, which eventually creates a positive work atmosphere and employee loyalty to the company. Not only is there a good attitude among the employees, but also among the workers and their managers. Even though Service is not included in those dimensions, Southwest Airlines is very strong in that area too. This means that the employees are taught to serve the customers well (â€Å"The customer is the king†). Employees have the power to decide to solve issues with the customers – they decide on the right course of action as they have direct contact with the customers (Please see Appendix 2 for more details). 3. 15 Motivation Southwest Airlines is a perfect example of how the employees are motivated to such high degree that they „Luv† their job. The employees can come to work dressed in shorts, sneakers, and polo shirts. They’re encouraged to be positive and joke around (hence the name „Fun-in-the-sky airline†). The CEO, Herb Keller, believes that a company is stronger if it is bound by love, rather than fear. Southwest Airlines has become one of the most loved companies in the world and even their mission explains why – „Employees are our first customers†. It makes sense – if you treat the employees well, they treat the customers well. They send cards to all of their employees on their birthdays, anniversary of employment, Thanksgiving, and Christmas. Furthermore, they have fun competitions held regularly (e. g. Halloween costume contest, Thanksgiving poem contest, an Annual Chilli Cook-off). They have also received awards for being the best for on-time performance and baggage handling and the least complaint receiving, which also motivates the employees. The employees are also rewarded and recognized if they have performed outstandingly. 4. Conclusion and Recommendations Alyssa 5. References 1. Southwest Airlines (Internet) Available from:†¹ http://www. southwest. com/about_swa/why_fly_southwest. html †º [Accessed on November 24. 2010] 1. Youtube (Internet) Available from: †¹http://www. youtube. com/watch? v=tnOxvbGOTbM †º [Accessed on November 24. 010] 2. Naylor, J. (2004), Management, Prentice Hall Financial Times, the United Kingdom 3. Bauer, T. amp; Erdogan, B. (2009) â€Å"Organizational Behaviour† Available from : †¹ http://www. flatworldknowledge. com/node/28971#web-28971†º [Accessed on November 24. 2010] 4. Nelson, B. (2002) â€Å"Motivation Matters : Southwest Employees LUV their job† Available from : †¹http://meetingsnet. com/corporatemeetingsincentives/meetings_motivation_matters_southwest/†º [Accessed on November 24. 2010] 5. Tatum, M. (2010) â€Å"What is SWOT Analysis? † Available from: lt;http://www. isegeek. com/what-is-swot-analysis. htmgt; [Accessed on November 23. 2010] 6. †˜May 2009 Airline Traffic Data: System Traffic Down from May 2008’ Available from: lt;http://www. bts. gov/press_releases/2009/bts039_09/pdf/bts039_09. pdfgt; [Accessed on November 23. 2010] 7. Southwest Airlines (2010) Available from: lt;http://www. southwest. comgt; [Accessed on November 23. 2010] 8. (2010) Southwest NASDAQ profile Available from: lt;http://quotes. nasdaq. com/asp/SummaryQuote. asp? symbol=LUVamp;selected=LUVgt; [Accessed on November 23. 010] 9. Southwest Annual Profile (2010) Available form: †¹http://www. datamonitor. com/store/Product/southwest_airlines_co? productid=DEFBDE99-9B78-4A63-BE9C-7EA7568D476E†º [Accessed on November 23. 2010] 10. Heynold, Y. and Rosander, J. (2006) â€Å"A new organizational model for airlines† Available from: †¹https://www. mckinseyquarterly. com/A_new_organizational_model_for_airlines_1700†º [Accessed on November 23. 2010] 11. Unknown Author, â€Å"The Airline Industry And Porter Five Model Forces † (2010) Available from: †¹http://www. oppapers. om/essays/Airline-Industry-Porter-Five-Model-Forces/122555†º [Accessed on November 23. 2010] 12. â€Å"Organizational Culture and Management at Southwest Airlines† (2009) Available from: †¹http://www. docstoc. com/docs/9480710/Organizational-Culture-and-Management-at-Southwest-Airlines†º [Accessed on November 23. 2010] 13. Brews, P. J. amp; Tucci, C. L. (2004), â€Å"Organizational Structure† Available from: †¹http://www. oppapers. com/essays/Airline-Industry-Porter-Five-Model-Forces/122555†º [Accessed on November 23. 2010] 6. Appendices Appendix 1: The Organization Culture Profile Appendix 2: Analysis of Southwest Airlines Essay Example Analysis of Southwest Airlines Essay Analysis of Southwest Airlines Module: Business Management Vanessa Eelma Alyssa Julianna Farkas Thomas Schillinger Peter Lukacs Attila Radvanszki Adam Radvanszki 29th November, 2010 Word Count : XXXX Contents 1. Introduction3 2. Literature Review4 2. 1General Introduction of Theories Used4 2. 2SWOT Analysis4 2. 3External Factors4 2. 4Organizational Structures4 2. 5Hofstede’s Theory5 2. 6Cultural Elements5 2. 7Motivation5 3Analysis of Southwest Airlines5 3. 1Industry5 3. 2Company’s Overview6 3. 3SWOT Analysis7 . 4External Analysis8 3. 5Organizational Structure8 3. 6Hofstede’s Theory9 3. 7Organizational Culture9 3. 8Motivation10 4. Conclusion and Recommendations11 5. References11 6. Appendices13 1. Introduction The chosen company for the analysis is called Southwest Airlines. It’s operating in the tourism industry, providing air travel. The company’s main differentiating attribute from its competitors is the main reason for our choice. The business is known for its cabin crew and outstanding customer service. This is proven by numerous prizes and awards that the company has won in the last three decades. In 2008, TIME. com ranked the company as the #1 Friendliest Airlines. According to their website their aim is: â€Å"To get the passengers to their destination safely and comfortably with a laugh or two along the way†. It is their attitude that caught our attention and encouraged us to analyze it in a deeper matter. The organization allows their employees to be innovative and individual with their daily tasks and duties. This ensures a pleasant work environment for the employees who then provide a good service to the customers. One of the qualities of Southwest airlines is „to do things differently†- meaning for example the explaining of safety regulations is made more entertaining by the cabin crew’s rapping while the customers are clapping along with the beat. A clip on Youtube of the described scenario got over 300  000 views and put the Southwest Airlines in the media light. We will write a custom essay sample on Analysis of Southwest Airlines specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Analysis of Southwest Airlines specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Analysis of Southwest Airlines specifically for you FOR ONLY $16.38 $13.9/page Hire Writer This shows how outstanding organizational thinking and great human relations in treating the employees as individuals and letting them contribute with innovation can create an authentically friendly image and trough that, differentiate from the competitors on the market and achieve success. We believe that Southwest Airlines is a very successful company in its industry, and will continue being it if the organization’s management sticks to this spirit and open minded way of thinking. 2. Literature Review 2. 1 General Introduction of Theories Used To strategically analyse an organization, there are certain analytical techniques that come in handy. Firstly, we have chosen the SWOT analysis to evaluate the internal and external components. More closely, we look into the details of the external factors to see how the business is affected by them. Secondly, we decided to get insights into the company’s structure and decision making process. Thirdly, we decided to analyse the cultural effects and factors through Hofstede’s theory. We also go into more details to comprehend the company’s national culture. Last but not least, we decided to see what kind of motivation systems are used in this company. 2. 2 SWOT Analysis According to Tatum (2010), the SWOT Analysis is a strategic planning tool that includes external and internal factors and is utilized by businesses and other organizations to ensure that there is a clear objective defined for the project or venture, and that all factors related to the effort positive and negative are identified and addressed. The process of SWOT involves four areas of consideration: strengths, weaknesses, opportunities, and threats. 2. External Factors External factors of a business organisation can be divided into two parts: Macro-environment and Micro-environment. Macro-environment factors are the SLEPT factors: Social, Legal, Economic, Political and Technological. These factors affect the decisions of the managers. Micro-environment factors are much less controllable. Certain industries are also affected by Porter’s â€Å"Five Forces† model (especially the air travel industry). 2. 4 Organizational Structures This refers to the way an organization arranges its employees and jobs in order to meet their goals. If the group is very small and there is active communication, a formal structure is often not necessary. However, if we are dealing with a larger organization, it is often harder to make decisions and therefore, there must be established procedure for tasks and responsibilities’ allocation. 2. 5 Hofstede’s Theory Hofstedes research gives us insights into other cultures so that we can be more effective when interacting with people in other countries. It includes areas, such as Power Distance, Masculinity, Individualism, Uncertainty Awareness, and Long-Term Orientation. . 6 Cultural Elements According to Bauer and Erdogan (2009), culture may not be immediately observable, identifying a set of values that might be used to describe an organization’s culture helps us identify, measure, and manage culture more effectively. The organization culture profile described by Bauer and Erdogan includes 7 main dimensions – innovative, aggressive, outcome-oriented, stable , people-oriented, team-oriented, and detail oriented ( (Please see the Appendix 1 for visual information). 2. 7 Motivation Motivation consists of internal and external factors that stimulate the desire and energy in people to be interested and committed to a job. They put persistent effort into their jobs in order to reach the goals. 2 Analysis of Southwest Airlines 3. 8 Industry The recent economical and financial downturn severely impacted the airline industry in 2009 and brought only small increases in 2010. The recession negatively influenced the discretional income of travellers. More precisely, the leisure travellers’ and business travellers’ budget changes resulted with a sudden decrease in their demand. Therefore, corporate policies tightened and generally the demand for travelling decreased. On the other hand, demand for substitute products, such as video conferences and surface travel, has increased. As a result, many airlines, including Southwest Airlines, responded with capacity cuts and fare discounting. On the other hand, Southwest used the opportunity also to further expand and because of its low-fare services, it could enter new markets as well. 3. 9 Company’s Overview Southwest Airlines is described on the NASDAQ profile as â€Å"a major passenger airline that provides scheduled air transportation in the US†. The company primarily serves short-haul routes, but over the recent years they have expanded their services to medium and long-haul routes as well. Their unique feature is that it only operates with Boeing 737 as it is a domestic low cost carrier company and it was necessary to have aircrafts that are easy to maintain and repair. If a company only uses one type of aircraft, the technical issues are easy to minimize. It is important to mention that according to its annual report (2009), its low fare system and point-to-point service, despite the overall decline in the aviation industry in the 2009 recession; Southwest expanded by opening four new routes ( New York, Minneapolis, Boston and Milwaukee). Based on the most recent data available from the U. S. Department of Transportation, it was the largest air carrier in the United States (measured by the number of originating passengers boarded). Today, the company’s headquarter is in Dallas, Texas and employs 34,726 people. Based on the company’s NASDAQ profile and according to the annual report of Datamonitor, Southwest recorded revenues of $10,350 million during the financial year ending in December 2009, a decrease of 6. 1% compared to 2008. The operating profit of the company was $262 million during 2009, a decrease of 41. 6% compared to 2008. The net profit was $99 million in 2009, a decrease of 44. 4% compared to FY2008. Their New York Stock Exchange ticket is LUV, which is cleverly used also in their internal and external marketing as well, connecting it as an easy going way of saying LOVE. 3. 10 SWOT Analysis Strengths Applying Herb Kellehers unorthodox leadership style, which executes a different hierarchical framework to solve the customer problems more efficiently. Employees can ask for advice more flexibly because if necessary they can go around the direct superiors. * Unique features: â€Å"Bags fly free †promotion,â€Å" Ding desktop gadget for tickets and an â€Å"Online T ravel Guide Community† feature. * Providing point-to-point, and low cost service. Which results in the optimizing the key assets (aircraft, gates, and employees). * Specialâ€Å"In-Flight Entertainment† as product differentiation. * Saving maintenance expenses by using the same air carrier. Using SWABIZ a free online reservation tool specifically designed for business travellers. * Executing a remarkable fuel hedge strategy that saves the airline vast number of costs every year. Weaknesses * Not using the usual â€Å"Reserved Seating† and seat scaling of different classes. * Being dependent on a single manufacturer (Boeing) * Onlyon domestic market. Opportunities * Room for expansion still exists (national and international markets). * Rapid growth of Hispanic population could serve as the basis of a new marketing campaign targeting the Hispanic youth as their future target segment. Offering private flights designed for business travellers, Southwest could reach out to a very profitable segment. * Investing in technology could increase the company’s profitability by reducing costs or by offering more unique services. Threats * Satisfying the passengers’ demand of different classes without scattering the image. * Since the pilots’ average fly ing hours were above the industry’s hours and the flight attendants are cleaning the planes, employee dissatisfaction could increase and result in lower customer service. Constant updates on competitors’ online ticket reservation systems. * The economic phenomenon of fuel price fluctuation. * The security issues after 9/11. * The appearance of legal regulations that might impact the use of Boeing 737 (noise reduction policies etc. ) To correctly interpret the above data, it is important to realise that Southwest has much less weaknesses than strengths, both external and internal. In addition, if we carefully observe those weaknesses, they are actually the characteristic features of low cost carriers. Therefore, they are not considered as real weaknesses that could ultimately be solved in the future. Moreover, the unique fuel hedge strategy they have protects them from most external threats. The organizational culture they have developed protects them from most internal threats. 3. 11 External Analysis In case of the Airline industry, this is the most important force nowadays, since the market is completely oversupplied. However, Southwest has performed extremely well in recent years but the new low-cost entrants remain as potential threats. 3. 2 Organizational Structure The organizational structure of Southwest is a typical hierarchical structure – centralized and formal. According to Rivera et al. (2003), only the Executive Vice Presidents and top managers have the task of reporting directly to the CEO and they are also the ones who are responsible for making strategic decisions that are significant for the future of the organization. It seems that the CEO and top managem ent team trust the middle managers. Moreover, the top managers make themselves available to employees on the front line. Southwest has a „Loose tight design† (Buller 2006). Employees are encouraged to try new things because they have an informal job description. In addition, they are also given the freedom to innovate as long as they keep the necessary safety standards. They do what is necessary in order to satisfy the customer needs. Besides the customer awareness system the company provides â€Å"room to grow†. The top management team develops leadership and communication skills for lower level management, and 90% of supervisory positions are filled internally. Therefore, it follows both a mechanistic model and an organic model. The first model is used on the upper level (corporate office and cabin crew) and the organic model is used where safety and time is not of high priority. 3. 13 Hofstede’s Theory * Power distance: Employees have informal job descriptions and are encouraged to be innovative. We can say the less powerful members of the organisation accept that power is distributed unequally because they are satisfied how they are treated. * Uncertainty avoidance: It’s quite low because employees are not afraid of ambiguous situations. Roles are less written down than among other competitors. Employees use their image and knowledge. * Individualism: Team work is an essential requirement at Southwest. However, the evaluation of employees is based on individual performances (e. g. collecting compliment cards from passengers can result in promotions). * Masculinity: Southwest Airlines is a feminine company. Cooperation plays significant role; the atmosphere is friendly and the stress level is low. * Long-Term Oriented: They have a way of thinking and acting that it is better to move at a slow pace and do it well. The proof of that is the fact how many restrictions they had in the beginning yet made it to the level they are at today. 3. 14 Organizational Culture Southwest Airlines has a very team-oriented culture. They cross-train their employees so that when there is any need, they can help each other. Furthermore, the company emphasizes on the importance of intact work team. They have daily meetings twice a day („Morning overview meeting† and „Daily afternoon discussion†). In those meetings, they try to understand the problems and potential solutions as a team. Moreover, when the company hires people, one of the key characteristics that they look for is being a team player. If the candidate doesn’t fit those criteria, he/she is not hired. This is a great culture, as the interpersonal relationships in the company are much less tense and less competitive, which eventually creates a positive work atmosphere and employee loyalty to the company. Not only is there a good attitude among the employees, but also among the workers and their managers. Even though Service is not included in those dimensions, Southwest Airlines is very strong in that area too. This means that the employees are taught to serve the customers well (â€Å"The customer is the king†). Employees have the power to decide to solve issues with the customers – they decide on the right course of action as they have direct contact with the customers (Please see Appendix 2 for more details). 3. 15 Motivation Southwest Airlines is a perfect example of how the employees are motivated to such high degree that they „Luv† their job. The employees can come to work dressed in shorts, sneakers, and polo shirts. They’re encouraged to be positive and joke around (hence the name „Fun-in-the-sky airline†). The CEO, Herb Keller, believes that a company is stronger if it is bound by love, rather than fear. Southwest Airlines has become one of the most loved companies in the world and even their mission explains why – „Employees are our first customers†. It makes sense – if you treat the employees well, they treat the customers well. They send cards to all of their employees on their birthdays, anniversary of employment, Thanksgiving, and Christmas. Furthermore, they have fun competitions held regularly (e. g. Halloween costume contest, Thanksgiving poem contest, an Annual Chilli Cook-off). They have also received awards for being the best for on-time performance and baggage handling and the least complaint receiving, which also motivates the employees. The employees are also rewarded and recognized if they have performed outstandingly. 4. Conclusion and Recommendations Alyssa 5. References 1. Southwest Airlines (Internet) Available from:†¹ http://www. southwest. com/about_swa/why_fly_southwest. html †º [Accessed on November 24. 2010] 1. Youtube (Internet) Available from: †¹http://www. youtube. com/watch? v=tnOxvbGOTbM †º [Accessed on November 24. 010] 2. Naylor, J. (2004), Management, Prentice Hall Financial Times, the United Kingdom 3. Bauer, T. amp; Erdogan, B. (2009) â€Å"Organizational Behaviour† Available from : †¹ http://www. flatworldknowledge. com/node/28971#web-28971†º [Accessed on November 24. 2010] 4. Nelson, B. (2002) â€Å"Motivation Matters : Southwest Employees LUV their job† Available from : †¹http://meetingsnet. com/corporatemeetingsincentives/meetings_motivation_matters_southwest/†º [Accessed on November 24. 2010] 5. Tatum, M. (2010) â€Å"What is SWOT Analysis? † Available from: lt;http://www. isegeek. com/what-is-swot-analysis. htmgt; [Accessed on November 23. 2010] 6. †˜May 2009 Airline Traffic Data: System Traffic Down from May 2008’ Available from: lt;http://www. bts. gov/press_releases/2009/bts039_09/pdf/bts039_09. pdfgt; [Accessed on November 23. 2010] 7. Southwest Airlines (2010) Available from: lt;http://www. southwest. comgt; [Accessed on November 23. 2010] 8. (2010) Southwest NASDAQ profile Available from: lt;http://quotes. nasdaq. com/asp/SummaryQuote. asp? symbol=LUVamp;selected=LUVgt; [Accessed on November 23. 010] 9. Southwest Annual Profile (2010) Available form: †¹http://www. datamonitor. com/store/Product/southwest_airlines_co? productid=DEFBDE99-9B78-4A63-BE9C-7EA7568D476E†º [Accessed on November 23. 2010] 10. Heynold, Y. and Rosander, J. (2006) â€Å"A new organizational model for airlines† Available from: †¹https://www. mckinseyquarterly. com/A_new_organizational_model_for_airlines_1700†º [Accessed on November 23. 2010] 11. Unknown Author, â€Å"The Airline Industry And Porter Five Model Forces † (2010) Available from: †¹http://www. oppapers. om/essays/Airline-Industry-Porter-Five-Model-Forces/122555†º [Accessed on November 23. 2010] 12. â€Å"Organizational Culture and Management at Southwest Airlines† (2009) Available from: †¹http://www. docstoc. com/docs/9480710/Organizational-Culture-and-Management-at-Southwest-Airlines†º [Accessed on November 23. 2010] 13. Brews, P. J. amp; Tucci, C. L. (2004), â€Å"Organizational Structure† Available from: †¹http://www. oppapers. com/essays/Airline-Industry-Porter-Five-Model-Forces/122555†º [Accessed on November 23. 2010] 6. Appendices Appendix 1: The Organization Culture Profile Appendix 2:

music in the world essays

music in the world essays Ways in Which to Balance the Federal Budget In order to start balancing the U.S. federal budget we have to limit the amount of foreign aid we are giving out. Currently we have aid going out to countries helping birth control, world hunger and military protection. We need to cut these links off and focus on our own problems in this country. We have to help ourselves before we can truly help less fortunate people. First thing, we need to get all the cameras, and media out of those countries. The average American doesnt need to turn on the television and see all the dying people of Africa and India. I think, if we dont see it, then we will think that it isnt happening. Second, we have to strengthen the degree at which we protect our borders. Are border policy is a joke. There are hundreds of foreigners bedding down in our country every night, and this has to be stopped. These social parasites are eventually getting social security and STEALING our tax dollars. These people are not to embrace but to explode our country. We as Americans have to watch for this border invasion, we cant let this continue, or it will be the end of civilization in the United States. Every social parasite that makes it in America, thats one less job thats available to the white community. One less dollar thats going toward your social security and one less seat on the bus. We have to stand up, and cry out in one voice, that we will not go quietly in the night, we will not be run down, today we will clam our Independence. ...

BPPG - Individual Reflection Assignment Example | Topics and Well Written Essays - 750 words

BPPG - Individual Reflection - Assignment Example This understanding has impacted the value I bring to my role at work. This is because it has created an edge for me to put the right thing where it belongs by only selecting the right data resources and striving for their continuity with the organization. From the content of the course, I have developed a new thinking of the way business information systems are managed in the organization. Generally, there is now a new conceptualization that have been developed that in the use of business information systems, the output determines the input. This means that the level of commitment that is taken to having the right data resources in place will determine how useful the overall outcome of information systems would be (Parker, 2012). Because of this, my goals for the future have been shaped on the need to developing thorough research before placing priorities for the organization’s information systems. I have also developed new goals that focus on the need securing the information system so as to ensure continuity. Back-up in information systems is one way of ensuring safety with the handling of data so as to avoid the possible loss of data (Currier, 2010). This is because while using information systems, there are tendencies of experiencing system crash, theft or breakdown that can result in losing hardware and software. This also happens in everyday use of data such as class files and notes. My back-up plan is a 3-tier approach that stores data on three major levels. The first level is a primary level, whereby I will store data on a pen drive or external hard drive. The second is to store the same data on another computer that is updated on a periodic basis. This will be the secondary level, and the tertiary level will require using cloud storage, where data will be stored via a cloud system. My specific goal for professional and personal development is to improve the security of all data available to me at the organization level. This means

Columbia Essay Example | Topics and Well Written Essays - 1250 words

Columbia - Essay Example can exacerbate civil wars.† The United States has experienced limited tactical success in fighting the drug menace, by dismantling drug cartels, pressuring the Colombian Government to attack these cartels and fumigating the coco crops. But this has not diffused the problem because drug production continues despite the crackdown measures of the U.S. Government, with drug production shifting inland into territory controlled by the Revolutionary Armed Forces of Colombia and aiding in the insurrection of this Party against the Colombian Government. How then can the proliferation in coca production and thereby increase in drug traffic be curtailed? Studies appear to suggest that it is the economic benefits that are to be gained by coca production which is the causal factor that increases production, therefore one of the ways to tackle this problem appears to be by providing better economic incentives. Another reason for the explosion in drug trafficking is the civil war in Colombia which enables the coca and poppy growers to escape the crackdown by the Government and law enforcement authorities. Lastly, the most important reason why the drug trade is flourishing has to do with the strong demand that exist in the United States. This is the major reason why drug production thrives, therefore it appears that coca eradication and aid to end the civil war in Colombia may not be as effective in eliminating the drug problem as tackling the problem of the demand that exists in the United States, through a comprehensive drug eradication policy. Therefore, the best way to control excess production of illegal crops in Colombia is for the United States to clamp down on the growing demand within its own territories. 1. It appears that it is largely economic factors that are propelling the proliferation in growth of coca in Columbia and the concomitant violence that ahs been the result. In a recent, comprehensive study conducted by Holmes et al (2006), the relation between

GPS System Essay Example for Free

GPS System Essay The United State for Department of defense is the one that come up with Global Positioning System (GPS). It is a satellite navigation system which is build up by 24 satellites which are networked. It was initially intended for military application for the department of United States and around 1980s the system was allowed to be used by people who are even not in the military arena. A GPS receiver usually calculates its position by knowing the time when the signals are being sent by the GPS satellite to the atmosphere. The first satellite navigation system which was used by the united state navy was taken in to test by the year 1960. They did it by the use of constellation of five satellites. At this time the system was unable to place accurate clock and they come up with a new satellite called Timation satellite. This satellite was able to accurately calculate the clock and provide a good time when the signal was sent. The GPS system is powered by the use of solar and they still have batteries to be used in case of eclipse. How it works The GPS satellites go round the earth two times a day and in the process it transmits signal information to the ground. On the other sides the GPS receiver acquires this information and calculates the user’s the proper location. GPS system has over the years been developed and it has become more accurate as compared to some years back. When it comes to time keeping you will find that most clocks are synchronized to be able to move well with universal time where the clock is set in to GPS time. GPS System in our case In our case the GPS system can actually be useful to the NYC subway and bus system. The NYC subway will position post along the road and trail as well where bus stops and train are situated respectively. At each stage of the station where those boards containing instruction are elevated in a strategic position such that every body can see it as well as read it. It should use signs that each and every passer is able to interprets or provide avoice which is being heard by all the passengers. The signal signs can be inform of arrows showing the direction in which the train or bus is moving along with the time when the bus will be approaching. NYC subway being a central system for receiving the signal and transferring them to the required destination effectively, then passengers will be able to know when the bus is approaching. May be it can show the time and give a notice, so that, passengers can as well prepare themselves for a board. NYC subway should closely monitor the system to avoid the occurrence of differences by the passengers on which and when to board the bus. They can be able to control the system by making sure that each and every step leading to arrival of signal is properly coordinated by the bus management. People are now able to access the directions on where their destination is situated by even the click of the mouse, where one can Google and find the solution. Transit is well coordinated within the NYC and makes it easy and encourages more people to use the GPS system as a result of its efficacy. Conclusion By the use of GPS System there can be less confusion in the bus station in town of New York because every bus will come at a required time and the passengers for that specific bus will have been arrived. There exists a program where no delays are made to people who want to travel to their destination at the time when they have planned earlier. Over the years GPS system has been improved and tested for better results especially by the NYC subways where is has been a great help to the transport system. Many companies are now developing the idea of using the DPS system over the world due to its efficiency and safe time. Reference Michael . R, 2002, the precision revolution: GPS and the future of aerial warfare, naval institute press.

The Song Dynasty :: essays research papers

The Song Dynasty The Song dynasty lasted over 300 years, from 960 to 1279. Their history is divided into two periods of Northern and Southern Song. The Song period was one of China's most peaceful and prosperous era. However the Song government was corrupt and weak.   Ã‚  Ã‚  Ã‚  Ã‚  The Song Dynasty, or Sung Dynasty was a period in which the Chinese government was very weak. In the beginning General Chao K'uang-yin, also known as Sung T'ai Tsu, was forced to become emperor in order to unify China. Sung T'ai Tsu created a national army under his direct control. He, and only he had control of the military. Once he had passed away his less competent successors were unable to keep the military under control, the military increasingly lost prestige. The weakening of China's military, coincided with the rise of strong nomadic nations on the boarders.   Ã‚  Ã‚  Ã‚  Ã‚  During the same time of the military's loss of prestige, the civil service rose in dignity. This was an examination system that had been restored in Sui and T'ang and was further elaborated and regularized. Selection examinations were help every three years at the district, provincial, and metropolitan levels.   Ã‚  Ã‚  Ã‚  Ã‚  Only 200 out of thousands of applicants were granted the jinshi degree. This was the highest degree and appointed on government posts. From this time on, civil servants became China's most envied elite, replacing the hereditary nobles and landlords.   Ã‚  Ã‚  Ã‚  Ã‚  The Song dynasty only extended over to the parts of earlier Chinese empires. The Khitans controlled the northeastern territories and the His Hsia controlled the northwestern territories. The Song emperors were unable to recover these lands so they were forced to make peace with the Khitans and the Hsi Hsia. They gave massive amounts of payments to the barbarians, under these peace terms, it depleted the state treasury and cause heavy payments on taxpaying peasants.   Ã‚  Ã‚  Ã‚  Ã‚  About 100 years after the Songs first started ruling over China, their government started to go through a major decline. Officials that held important government positions were corrupt. Wealthy merchants that became rich from foreign trade found ways to avoid paying taxes. The peasants began to rebel when the heavy taxes were placed on them. The Song Dynasty had a lot of problems, in 1069 Emperor Shen Tsung appointed Wang An-shi as chief minister. Wang was a scholar who studied earlier Chinese governments. Wang noticed the corrupt government and made huge reform in the government. His reforms were based on the text of 'Rites of Chou'. Wang tried to get honest, intelligent officials by improving the university system. He made civil examinations more practical and reformed the merit system to reduce corruption among government officials.

Industrial Organization and Regulation of the Market

A market could be described in simple words as a place where buyers and sellers meet to exchange goods and/or services. In this context the market does not have to take a physical location. This has been made possible by advances in technology where it’s now possible to sell/by goods and or services over the telephone or through the internet.There are different types of markets and these markets are determined by many factors. In general we have two broad categories of markets; these are the industrial markets and consumer markets.Consumer MarketsConsumer markets are the markets for products and services bought by individuals for their own or family or domestic use. Goods bought in consumer markets can be categorised in several ways:†¢ Fast-moving consumer goods (â€Å"FMCG's†)†¢ Consumer durables†¢ Soft goods†¢ Services (e.g. hairdressing, dentists, childcare)Industrial MarketsIndustrial markets involve the sale of goods between businesses. These ar e goods that are not aimed directly at consumers. Industrial markets include†¢ Selling finished goods†¢ Selling raw materials or components†¢ Selling services to businessesIndustrial markets often require a slightly different marketing strategy and mixOrganization and Regulation:In every kind of market situation mistakes just like in the public sector can and do occur. When governments fail we call it government failure but when markets fail we call it market failure. Of course, most deviations from the ideal are minor and do not impose significant costs on society. But when deviations are significant there is often a call for government to do something about the problem. For example, markets can deviate significantly from the competitive ideal — e.g., firms may acquire significant market power, undertake deceptive practices or collude like cartels in order to make abnormal profits.When it comes to regulation and organization of markets there are usually a few goals that every industry and or government wants to achieve. These include consumer protection (from sub-standard or harmful products), price controls (to prevent over exploitation of consumers and unhealthy competition), prevent counterfeiting and black market trading. In essence thus regulation involves administrative guidance of the market in order to make it more efficient.By efficiency we mean Economic efficiency and Economic efficiency is something much more than producing goods at the lowest possible cost. It involves providing individuals with the goods and services they desire, in the quantities, qualities, places, and times they desire them, with the least use of society's scarce resources. Economists argue that if markets are competitive, if accurate information is available, if resources are mobile, and if individuals engaging in the transactions bear the full costs and receive the full benefits of their transactions, economic efficiency will be achieved.Regulation can either be internal or external. Internal regulation usually involves regulation within the industry especially in the field of competition. External regulation involves control through government policies.External regulation includes:Social Regulation.This involves government regulation to contain negative externalities. Environmental problems, like pollution and congestion, are hard to solve[1]. Due to this governments come up with measures to control this, these measures include: Rights to pollute and rights to use highways.Rights to PolluteCreating rights to pollute the air can – paradoxically – help to control pollution. A â€Å"right-to-pollute† solution for pollution control defines a right to pollute and allows that right to be bought and sold. In essence these rights are limited this makes their prices high. In order to avoid paying these huge amounts firms instead install pollution abatement equipments and these help reduce overall pollution.This means that the level of allowable pollution can be specified, as we now do for instance to limit sulphur dioxide emissions in the United States to combat acid rain.[2] Once pollution rights are defined and a given supply is established, a market price can be determined. Then those who can reduce pollution most efficiently, that is, for less than the value of a right to pollute, will reduce pollution and sell their rights to pollute to others. Those who face higher pollution abatement costs can buy the pollution rights and use them for permission to emit pollution.Thus, at market equilibrium, the price of pollution rights reflects the marginal cost of controlling pollution to the level that the available pollution rights will allow.Rights to Highway UseWe pay no price for highway use. We incur the private cost of a vehicle trip between two points, including not only fuel, oil, tire wear, and so on, but also the driver's (and passengers') time, and when congestion is serious that time compo nent goes up.[3] The familiar problem of excessive traffic congestion arises because each of us decides whether to make a highway trip on the basis of the average cost rather than the marginal cost of the trip to society.[4] An additional car can join a stream of cars on the highway and it will share in the average costs and delays of all the other cars. Yet that marginal vehicle causes delays to all the others, delays that the driver of the marginal vehicle does not take into account when joining the traffic stream.A solution to the highway congestion problem can come from assigning a property right in road use — a right to delay others, like the right to pollute. Electronic devices exist now that will record time spent on a road. When placed in vehicles, these devices function like the electricity meter in your house, but they identify the time and location of your road use[5]. Technology and economics combine in these devices to make billing drivers for road use feasible, and that can avoid excessive congestion.Such devices and fees are in effective use in Singapore[6] and many of us should expect to see them in our lifetimes. There are many other areas where social regulationWas introduced in clumsy forms – consumer protection for example – that are improving gradually, based on economicIdeas that improve information and market function.Economic regulation.Economic regulation in many markets has taken a form whereby the number of firms in an industry is determined by the government and the markets firms can serve are specified by the regulatory commission. Prices and rates of return are regulated and, importantly, entry into the industry is either forbidden or made very difficult by law. Thus economic regulation maybe in the form of antitrust laws or price fixation. In antitrust cases, courts follow either â€Å"per se† rules, under which certain facts determine guilt or innocence, or they examine circumstances more broadly and follow a â€Å"rule of reason† analysis, to determine the appropriateness of the observed behaviour.The per se procedure is quicker and easier, and of course it gives more precise guidelines to business firms, but it requires what lawyers call â€Å"bright line,† or clear, rules. The disadvantage of such per se rules is that they may be over or under inclusive. The alternative, rule-of-reason, analysis allows courts to examine the circumstances of each case. It is in these rule of reason analyses that economics is applied far better now than in the past.Limitations of regulation:  Regulation leads to increased costs of conducting business. The direct and indirect costs of regulation result in higher prices and increased costs of employing workers. These costs act as a tax on job creation and employment. They also cause a decrease in productivity. The higher business costs that result from regulation are passed along to consumers in the form of higher prices (indirect taxation). To the extent that lower income individuals spend a greater proportion of their income on the goods and services affected, the higher prices are in essence a form of regressive taxation.[7]Conclusion:The organization and or regulation of any market has its ups and down. Markets and governments always fail from time to time. Due to this a harmonious relation needs to exist between the government and industries. This requires that where regulation leads to increased.Reference:Ellerman, A. Denny, et al. (2000) Markets for clean air: The U.S. acid rain program, Cambridge University Press, Cambridge.Mills, David E. 1981. Ownership arrangements and congestion-prone facilities. American Economic Review 71: 493-502.Phang, Sock-Young, and Mukul G. Asher. 1997. Recent developments in Singapore's motor vehicle policies. Journal of Transport Economics and Policy 31: 205-25.Roger Sherman, The Future of Market Regulation available a: www.seapres.wp8.htm.Sherman, Roger. 1967. A private ownership bias in transit choice. American Economic Review 57: 1211-17.Sherman, Roger. 1971. Congestion interdependence and urban transit fares. Econometrica 39: 565-76.Theriault III, Rene J. 1999. The congestion crisis: An evaluation of traffic and congestion remedies for the Washington, DC metropolitan area. Undergraduate thesis, University of Virginia.[1] Roger Sherman, The Future of Market Regulation available a:www.seapres.wp8.htm[2] Ellerman, A. Denny, et al. 2000. Markets for clean air: The U.S. acid rain program, Cambridge: Cambridge UniversityPress. [3] Sherman, Roger. 1967. A private ownership bias in transit choice. American Economic Review 57: 1211-17. [4] Mills, David E. 1981. Ownership arrangements and congestion-prone facilities. American Economic Review 71: 493-502. [5] Theriault III, Rene J. 1999. The congestion crisis: An evaluation of traffic and congestion remedies for the Washington,DC metropolitan area. Undergraduate thesis, University of Virginia. [6] Phang, Sock-Young, and Mukul G. Asher. 1997. Recent developments in Singapore's motor vehicle policies. Journal ofTransport Economics and Policy 31: 205-25. [7] Web article available at:www.regulation.org

The Trouble with Geniuses - 763 Words

The Trouble with Geniuses Part One: Although both Chris Langen and Robert Oppenheimer were both geniuses, Oppenheimer had better life chances and more opportunities than did Chris Langan. Oppenheimer was born in a wealthy and well-known family and was in an upper social class. Therefore he had a richer cultural capital than Chris Langan because his parents taught him how to deal with adults and how to assert himself. They also encouraged him to take chances. For instance, when he has an opportunity to be a speaker at the New York Mineralogical Club, he was afraid and did not want to do it, but his father encouraged him to take the challenge. His parents encouraged and help Oppenheimer to prosper and grow and develop his genius.On†¦show more content†¦In turn, those cultural capitals affects the life chances that children encounter. Part Two: Parents influence their children in very many ways. Parents encourage desired behaviors and talents while discouraging those that are undesirable not necessarily to the children, but to the parents and adults in the real world.Desired behaviors are rewarded while undesirable traits and behaviors are met with punishment of some form. Our parents taught us how to be independent and to do things for ourselves. It was an advantage in that we don t need to depend on other people to get things done and we don t need to wait for an opportunity.This independence taught us to work hard for ourselves and to take charge of our own education and life. Part Three: Cutting music and art programs creates a large gap between opportunities for wealther children and lower class children. Children whose parents do not have the financial means to afford private art and music lessions have a greater disadvantage because they do not have the opportunities and resources to cultivate their talents. They could be the next Picasso, but because they did not have the means to express their genius and cultivate their talent, it never gets discovered. Only a very few lucky children will be able to prosper in their talents. Schools should provide another means of art and music classes. For instance, they could have clubs where childrenShow MoreRelatedThe s Bargain, And The Trouble With Geniuses913 Words   |  4 Pagesnovel Outliers. Gladwell does a fantastic job of explaining his findings using many stories like Marita s Bargain, and The Trouble with Geniuses. In Marita’s Bargain, he suggests a shorter summer vacation and Saturday school to strengthen the success of the school year, while in The Trouble with Geniuses, he tells of how practical intelligence can get a person out of legal trouble. All these stories revolve around a major theme. 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It would not have been his first difficult case, as he t ook on a similar case that involved four American sailors killing a British naval officer in self-defenseRead MoreEQ vs. IQ1459 Words   |  6 Pageswhy some people just seem to have a gift for living well; why the smartest kid in the class will probably not end up the richest; why we like some people virtually on sight and distrust others; why some people remain buoyant in the face of troubles that would sink a less resilient soul. What qualities of the mind or spirit, in short, determine who succeeds? The phrase emotional intelligence was created by a Yale psychologist and a professor at University of New Hampshire five yearsRead MoreI’m Proud to be Lefthanded Essay596 Words   |  3 Pagesalthough they have trouble with a backward guitar, many musicians are also among us: Beethoven, Paul McCartney, Ringo Starr, Jimi Hendrix, Paul Simon, Kurt Cobain and Billy Corgan. nbsp; Southpaw athletes, mainly baseball stars, include Babe Ruth, Barry Bonds, Reggie Jackson, Ken Griffey Jr. and Larry Bird. (Sportswriter Charles Seymour invented the term southpaw when he noticed that lefty pitchers throw from the south side of the mound.) nbsp; Furthermore, geniuses and icons likeRead MoreAutism And The National Autism1994 Words   |  8 Pagesother medication or treatment. While there have been autistic geniuses in the past, not all with ASD should be hailed as such; instead of trying to justify or cure the disorder, more people should be willing to accept it. Historically, autistic persons have proven themselves to be geniuses. There are many different ways to interpret genius, from IQ test scores to remarkable achievements. Most historical figures that acclaim as â€Å"geniuses†, such as physicist Albert Einstein, exhibited both great versatilityRead MorePhilosophy of Technology Integration Essay1152 Words   |  5 Pagesof chalkboards, to whiteboards, to interactive whiteboards. Our students seem to be more computer savvy than their teachers. Home telephones are starting to become a thing of the past, and cell phones have turned into mini-computers. Technological geniuses have even tried to eliminate books by creating electronic books, for example the Kindle and Nook. It has become pretty evident that being technologically smart is a necessity in todays world. 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